Four Questions to Get to the “Why” of a Brand.

Have you ever wondered why you have a deeper relationship with some brands and don’t with others? Why do some brands become more emotionally connected to their customers? Why do people line-up for an Apple brand and not for a Microsoft brand? Where does the passion start – with a brand or with a customer?


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.